You’ve heard the talk about mobile apps and you’re probably wondering if you really need one. Are apps even useful to your business? Is a WordPress mobile app important to your marketing strategy? Your concerns are quite genuine considering that it takes time and money to create your own app.
The answer is a definite YES! A WordPress mobile app creates convenience for your customers by giving them more choices on how to engage with your website content. Research has also shown that with the steady increase mobile internet use, a lot more people are now accessing the internet via mobile apps more than desktops and mobile apps are consequently getting popular.